THE BRICKWORKS SITE, CHERRY ORCHARD WAY, ROCHFORD LONDON SOUTHEND AIRPORT & ENVIRONS JOINT AREA ACTION PLAN PREOPTIONS REPRESENTATIONS
ON BEHALF OF C AND S ASSOCIATES

We write on behalf of C and S Associates, owners of land which comprises part of the
Brickworks site, Cherry Orchard Way.

We understand that the rest of the Brickworks site is controlled by Parkers Land who are
represented by J B Planning Associates and we understand that they will make separate
representations on the Joint Area Action Plan. There have been discussions between the
two parties and we are in agreement with their representations.

The Brickworks site falls within the area of the London Southend Airport & Environs Joint
Area Action Plan (JAAP) and has been identified as an 'area of change' (site i) in the draft
document.

The draft document proposals map designates the site for Business Use (area 1A) and
specifically B1 (offices). Draft Policy E3 explains that development in area 1A will be permitted subject to a schedule which sets out that the area should provide 20,000sqm of Use Class B1 floorspace / 1000 jobs and confirms that development will be required to make a contribution towards achieving the new open space to the north and east of the site, to improving walking and cycling provision in the JAAP, and to contribute towards walking and cycling facilities to link the business park with Hall Road and to the Cherry Orchard Jubilee Country Park.

Draft Policy E4 confirms that area 1A is expected to be developed as the first phase of the business park, and includes the removal of the brickwork cottages.

Draft Policy E5 sets out that the development of area 1A will include a landmark building and entrance feature to establish the identity of the area and a new junction to provide access to the business park and the initial phase of the new estate road.

C and S Associates support the designation of the site for development. The Brickworks
site is previously developed land and currently lies derelict and detracts from the surrounding landscape. Redevelopment will enhance the area and enable the clean up of the site which is likely to incur significant costs.

The potential significant costs associated with clean up should be taken into account when
considering the appropriateness or otherwise of any planning obligations. This will ensure
that the development is viable.

C and S Associates support changes to the green belt boundary as identified on the
proposals map. The green belt boundary can be amended to enable this beneficial development to take place without compromising any adjoining green belt. The brickworks site can provided with defensible boundaries which will afford future protection of the surrounding green belt and will not threaten the function and purpose of the green belt.

If you require any further information, please do not hesitate to contact me, and should you
wish to discuss any aspect of the relevant issues, we will be pleased to assist.