Please see below our supportive comments on the Council’s Spatial Strategy Consultation, forming part of the new Local Plan process.

Q. 6. Balanced Option 4 .

Land North of Southend CFS 260 ( including the linked lettered sites ) is supported and should be able to provide a large tranche of new development that is required. The need for substantial land release is acknowledged, both for residential as well as employment. This site helps to fulfil the numbers for both Rochford DC and Southend BC. The site is large enough and capable of contributing to highway improvements to improve accessibility to the eastern end of the District and east Southend. Proximity to Temple Farm and Purdeys Industrial estates as well as the Airport is an advantage.

We would like to point out what could be misleading in the Site Appraisal Papers, …. CFS 261, Land to the East of Oxford Road, 147 Ha. is included in the North of Southend Cluster, instead of the East of Rochford Cluster. For clarification, our comments above on Q6 Option 4 do not refer to CFS 261.

As part of the Balanced Option, we support smaller schemes which can be brought forward whilst the larger strategic site is being worked up. They also have the benefit of a more diverse style of homes, spreading the commute journeys and meeting the demands of the market in terms of location. In particular we support…

CFS 126, North of Brays Lane. Besides proximity to The King Edmund School and Golden Cross Retail, this site has ready made access to Brays Lane. With release from Green Belt restrictions, construction could be undertaken at an early phase. Please note that under the Water Apparatus scoring that the main sewer passes through the site with 3 manholes accessible.

CFS 217 Land at Doggetts Chase, Rochford. Wedged between existing housing in Doggetts Close and the Public Open Space this site lends itself for development as sympathetically designed retirement housing.

CFS 218 Land at Oxford Road, Rochford . A small site at the end of Oxford Road and with two sides adjacent to the playing fields of the King Edmund School, this can no longer be accessed for agriculture. It is also compromised by manholes for the main sewer. Therefore its release from the Green Belt would be justified.


Q 53 Roads. In conjunction with Cluster North of Southend, CFS260, a new road could resolve a long-standing problem by linking the A 127 at Tesco /RBS roundabout, the Airport and eastwards towards Fossetts Farm and the east of the District.

Q 51. Connectivity. To improve the economic activity in Rochford Town Centre, especially for retail, efforts should be made to create a foot / cycle path more directly between Dalys Road and the Square. Currently the only way is via North Street where the pavements on both sides are very narrow as is also the road. When the development of the old hospital site took place, the NHS was reluctant to enter into a dialogue which would have created some community benefits out of this major development in the centre of Rochford. As a result there is a barrier across the town which should be addressed.