London Southend Airport & Environs Joint Area Action Plan Issues & Options Paper

As Managing Director of Dedman Property Services, and in support of Southend Airport, I would like to submit my responses to some of the questions raised in the JAAP Options and Issues as follows;

Q3.1 - I agree with the overall vision for the JAAP which is generally in line with the aims and objectives of regional planning policy and also stakeholders like Renaissance Southend and local business groups.

Q4.1 - Assuming that the potential of the airport is optimised by Scenario 3, I see it as a catalyst for major employment and business growth as well as an efficient transport hub.

Q4. 4 - Providing the infrastructure proposed is implemented, I consider the area appropriate for growth in employment, particularly when made more easily accessible.

Q4.5 - Very much so, particularly with the level of improvements set out in Scenario 3.

Q4.7 - Yes the Green Belt should be revised in line with Scenario 3. Rochford District Council has an abundance of green Belt remaining and the buffer between Rochford and Southend would be maintained.



Q4.12 - Yes

Q5.1 - Scenario 3 is clearly my preference. I see the airport as a major asset to Southend and the wider area and its potential should be maximised rather than wasted. Scenario 1 would not realise any potential for growth and Scenarios 2 (a) and (b) could result in some investment being made at the risk of no return or benefit to the area in financial or other terms. The extension to the runway is of paramount importance to facilitate the immense potential.

The Southend Borough is already relatively densely developed and highly populated. A significant level of investment here will attract businesses by providing a high quality environment. It will also provide income to provide the necessary mitigation measures required to offset the environmental impact that will inevitably result from the increase in activity.

As Managing Director of Dedman Property Services, and in support of Southend Airport, I would like to submit my responses to some of the questions raised in the JAAP Options and Issues as follows;

Q3.1 - I agree with the overall vision for the JAAP which is generally in line with the aims and objectives of regional planning policy and also stakeholders like Renaissance Southend and local business groups.

Q4.1 - Assuming that the potential of the airport is optimised by Scenario 3, I see it as a catalyst for major employment and business growth as well as an efficient transport hub.

Q4. 4 - Providing the infrastructure proposed is implemented, I consider the area appropriate for growth in employment, particularly when made more easily accessible.

Q4.5 - Very much so, particularly with the level of improvements set out in Scenario 3.

Q4.7 - Yes the Green Belt should be revised in line with Scenario 3. Rochford District Council has an abundance of green Belt remaining and the buffer between Rochford and Southend would be maintained.



Q4.12 - Yes

Q5.1 - Scenario 3 is clearly my preference. I see the airport as a major asset to Southend and the wider area and its potential should be maximised rather than wasted. Scenario 1 would not realise any potential for growth and Scenarios 2 (a) and (b) could result in some investment being made at the risk of no return or benefit to the area in financial or other terms. The extension to the runway is of paramount importance to facilitate the immense potential.

The Southend Borough is already relatively densely developed and highly populated. A significant level of investment here will attract businesses by providing a high quality environment. It will also provide income to provide the necessary mitigation measures required to offset the environmental impact that will inevitably result from the increase in activity.

As Managing Director of Dedman Property Services, and in support of Southend Airport, I would like to submit my responses to some of the questions raised in the JAAP Options and Issues as follows;

Q3.1 - I agree with the overall vision for the JAAP which is generally in line with the aims and objectives of regional planning policy and also stakeholders like Renaissance Southend and local business groups.

Q4.1 - Assuming that the potential of the airport is optimised by Scenario 3, I see it as a catalyst for major employment and business growth as well as an efficient transport hub.

Q4. 4 - Providing the infrastructure proposed is implemented, I consider the area appropriate for growth in employment, particularly when made more easily accessible.

Q4.5 - Very much so, particularly with the level of improvements set out in Scenario 3.

Q4.7 - Yes the Green Belt should be revised in line with Scenario 3. Rochford District Council has an abundance of green Belt remaining and the buffer between Rochford and Southend would be maintained.



Q4.12 - Yes

Q5.1 - Scenario 3 is clearly my preference. I see the airport as a major asset to Southend and the wider area and its potential should be maximised rather than wasted. Scenario 1 would not realise any potential for growth and Scenarios 2 (a) and (b) could result in some investment being made at the risk of no return or benefit to the area in financial or other terms. The extension to the runway is of paramount importance to facilitate the immense potential.

The Southend Borough is already relatively densely developed and highly populated. A significant level of investment here will attract businesses by providing a high quality environment. It will also provide income to provide the necessary mitigation measures required to offset the environmental impact that will inevitably result from the increase in activity.

As Managing Director of Dedman Property Services, and in support of Southend Airport, I would like to submit my responses to some of the questions raised in the JAAP Options and Issues as follows;

Q3.1 - I agree with the overall vision for the JAAP which is generally in line with the aims and objectives of regional planning policy and also stakeholders like Renaissance Southend and local business groups.

Q4.1 - Assuming that the potential of the airport is optimised by Scenario 3, I see it as a catalyst for major employment and business growth as well as an efficient transport hub.

Q4. 4 - Providing the infrastructure proposed is implemented, I consider the area appropriate for growth in employment, particularly when made more easily accessible.

Q4.5 - Very much so, particularly with the level of improvements set out in Scenario 3.

Q4.7 - Yes the Green Belt should be revised in line with Scenario 3. Rochford District Council has an abundance of green Belt remaining and the buffer between Rochford and Southend would be maintained.



Q4.12 - Yes

Q5.1 - Scenario 3 is clearly my preference. I see the airport as a major asset to Southend and the wider area and its potential should be maximised rather than wasted. Scenario 1 would not realise any potential for growth and Scenarios 2 (a) and (b) could result in some investment being made at the risk of no return or benefit to the area in financial or other terms. The extension to the runway is of paramount importance to facilitate the immense potential.

The Southend Borough is already relatively densely developed and highly populated. A significant level of investment here will attract businesses by providing a high quality environment. It will also provide income to provide the necessary mitigation measures required to offset the environmental impact that will inevitably result from the increase in activity.

As Managing Director of Dedman Property Services, and in support of Southend Airport, I would like to submit my responses to some of the questions raised in the JAAP Options and Issues as follows;

Q3.1 - I agree with the overall vision for the JAAP which is generally in line with the aims and objectives of regional planning policy and also stakeholders like Renaissance Southend and local business groups.

Q4.1 - Assuming that the potential of the airport is optimised by Scenario 3, I see it as a catalyst for major employment and business growth as well as an efficient transport hub.

Q4. 4 - Providing the infrastructure proposed is implemented, I consider the area appropriate for growth in employment, particularly when made more easily accessible.

Q4.5 - Very much so, particularly with the level of improvements set out in Scenario 3.

Q4.7 - Yes the Green Belt should be revised in line with Scenario 3. Rochford District Council has an abundance of green Belt remaining and the buffer between Rochford and Southend would be maintained.



Q4.12 - Yes

Q5.1 - Scenario 3 is clearly my preference. I see the airport as a major asset to Southend and the wider area and its potential should be maximised rather than wasted. Scenario 1 would not realise any potential for growth and Scenarios 2 (a) and (b) could result in some investment being made at the risk of no return or benefit to the area in financial or other terms. The extension to the runway is of paramount importance to facilitate the immense potential.

The Southend Borough is already relatively densely developed and highly populated. A significant level of investment here will attract businesses by providing a high quality environment. It will also provide income to provide the necessary mitigation measures required to offset the environmental impact that will inevitably result from the increase in activity.

As Managing Director of Dedman Property Services, and in support of Southend Airport, I would like to submit my responses to some of the questions raised in the JAAP Options and Issues as follows;

Q3.1 - I agree with the overall vision for the JAAP which is generally in line with the aims and objectives of regional planning policy and also stakeholders like Renaissance Southend and local business groups.

Q4.1 - Assuming that the potential of the airport is optimised by Scenario 3, I see it as a catalyst for major employment and business growth as well as an efficient transport hub.

Q4. 4 - Providing the infrastructure proposed is implemented, I consider the area appropriate for growth in employment, particularly when made more easily accessible.

Q4.5 - Very much so, particularly with the level of improvements set out in Scenario 3.

Q4.7 - Yes the Green Belt should be revised in line with Scenario 3. Rochford District Council has an abundance of green Belt remaining and the buffer between Rochford and Southend would be maintained.



Q4.12 - Yes

Q5.1 - Scenario 3 is clearly my preference. I see the airport as a major asset to Southend and the wider area and its potential should be maximised rather than wasted. Scenario 1 would not realise any potential for growth and Scenarios 2 (a) and (b) could result in some investment being made at the risk of no return or benefit to the area in financial or other terms. The extension to the runway is of paramount importance to facilitate the immense potential.

The Southend Borough is already relatively densely developed and highly populated. A significant level of investment here will attract businesses by providing a high quality environment. It will also provide income to provide the necessary mitigation measures required to offset the environmental impact that will inevitably result from the increase in activity.

As Managing Director of Dedman Property Services, and in support of Southend Airport, I would like to submit my responses to some of the questions raised in the JAAP Options and Issues as follows;

Q3.1 - I agree with the overall vision for the JAAP which is generally in line with the aims and objectives of regional planning policy and also stakeholders like Renaissance Southend and local business groups.

Q4.1 - Assuming that the potential of the airport is optimised by Scenario 3, I see it as a catalyst for major employment and business growth as well as an efficient transport hub.

Q4. 4 - Providing the infrastructure proposed is implemented, I consider the area appropriate for growth in employment, particularly when made more easily accessible.

Q4.5 - Very much so, particularly with the level of improvements set out in Scenario 3.

Q4.7 - Yes the Green Belt should be revised in line with Scenario 3. Rochford District Council has an abundance of green Belt remaining and the buffer between Rochford and Southend would be maintained.



Q4.12 - Yes

Q5.1 - Scenario 3 is clearly my preference. I see the airport as a major asset to Southend and the wider area and its potential should be maximised rather than wasted. Scenario 1 would not realise any potential for growth and Scenarios 2 (a) and (b) could result in some investment being made at the risk of no return or benefit to the area in financial or other terms. The extension to the runway is of paramount importance to facilitate the immense potential.

The Southend Borough is already relatively densely developed and highly populated. A significant level of investment here will attract businesses by providing a high quality environment. It will also provide income to provide the necessary mitigation measures required to offset the environmental impact that will inevitably result from the increase in activity.

On behalf of several Clients in Aviation Way, we would like to submit the following representations on the JAAP Issues and Options Report as follows;



Q2.1 Yes



Q3.2 Raising the profile of existing businesses within the study area could be included here. Service and leisure premises such as the Essex County Hotel and the Athenaeum Club are already in place and would complement any expansion to and investment made at the airport.



Q4.1 To increase business opportunities in the area and to provide easier access to and from Southend for commercial visitors and tourists.



Q4.2 The extension of the runway would exploit the potential of the airport to maximum effect and result in more visitors and increased financial benefit to the area.



Q4.3 The JAAP should support high scale employment growth within the study area. With the investment proposed in Scenario 3 the airport and surrounding area would be easily accessible. Should growth here affect other less well appointed and poorly located employment areas in the Borough, these could be released for alternative uses as suggested in para 4.3ii.



Q4.5 Yes with the infrastructure and improvements in place.



Q4.8 The green areas that surround the JAAP study area ie the green belt buffer to the north and Cherry Orchard Park to the west should be be enhanced and maintained to provide relief from the intensification of business uses within the area.



Q4.10 We consider the priority to be the railway station which will bring many businesses in the area within walking distance of it.



Q4.11 See above plus the implementation of transport plans by new businesses.



Q4.12 Yes



Q5 We prefer Scenario 3, which we see as a long term investment in the area which will promote growth.



Kind Regards

Clare West, on behalf of Clients

Dedman Planning & Regeneration Ltd

On behalf of several Clients in Aviation Way, we would like to submit the following representations on the JAAP Issues and Options Report as follows;



Q2.1 Yes



Q3.2 Raising the profile of existing businesses within the study area could be included here. Service and leisure premises such as the Essex County Hotel and the Athenaeum Club are already in place and would complement any expansion to and investment made at the airport.



Q4.1 To increase business opportunities in the area and to provide easier access to and from Southend for commercial visitors and tourists.



Q4.2 The extension of the runway would exploit the potential of the airport to maximum effect and result in more visitors and increased financial benefit to the area.



Q4.3 The JAAP should support high scale employment growth within the study area. With the investment proposed in Scenario 3 the airport and surrounding area would be easily accessible. Should growth here affect other less well appointed and poorly located employment areas in the Borough, these could be released for alternative uses as suggested in para 4.3ii.



Q4.5 Yes with the infrastructure and improvements in place.



Q4.8 The green areas that surround the JAAP study area ie the green belt buffer to the north and Cherry Orchard Park to the west should be be enhanced and maintained to provide relief from the intensification of business uses within the area.



Q4.10 We consider the priority to be the railway station which will bring many businesses in the area within walking distance of it.



Q4.11 See above plus the implementation of transport plans by new businesses.



Q4.12 Yes



Q5 We prefer Scenario 3, which we see as a long term investment in the area which will promote growth.



Kind Regards

Clare West, on behalf of Clients

Dedman Planning & Regeneration Ltd

On behalf of several Clients in Aviation Way, we would like to submit the following representations on the JAAP Issues and Options Report as follows;



Q2.1 Yes



Q3.2 Raising the profile of existing businesses within the study area could be included here. Service and leisure premises such as the Essex County Hotel and the Athenaeum Club are already in place and would complement any expansion to and investment made at the airport.



Q4.1 To increase business opportunities in the area and to provide easier access to and from Southend for commercial visitors and tourists.



Q4.2 The extension of the runway would exploit the potential of the airport to maximum effect and result in more visitors and increased financial benefit to the area.



Q4.3 The JAAP should support high scale employment growth within the study area. With the investment proposed in Scenario 3 the airport and surrounding area would be easily accessible. Should growth here affect other less well appointed and poorly located employment areas in the Borough, these could be released for alternative uses as suggested in para 4.3ii.



Q4.5 Yes with the infrastructure and improvements in place.



Q4.8 The green areas that surround the JAAP study area ie the green belt buffer to the north and Cherry Orchard Park to the west should be be enhanced and maintained to provide relief from the intensification of business uses within the area.



Q4.10 We consider the priority to be the railway station which will bring many businesses in the area within walking distance of it.



Q4.11 See above plus the implementation of transport plans by new businesses.



Q4.12 Yes



Q5 We prefer Scenario 3, which we see as a long term investment in the area which will promote growth.



Kind Regards

Clare West, on behalf of Clients

Dedman Planning & Regeneration Ltd